Many weeks ago, I ordered a copy of The Fire Sermon from MagCloud. If you recall, MagCloud is the HewlettPackard venture into print on demand. Fact is - I ordered it so long ago that I'd forgotten I had - until this week when a hard copy finally arrived.

Anyway, upon delivery, I'm sure I stared at it for a good half an hour with my mouth open to take in what I was seeing. It came in a polythene envelope, much like you would buy a comic in a store but without any cardboard to keep it flat. Thus, my beloved Fire Sermon was battered, creased and generally arrived looking like it had been dragged through a hedge - twice.

To add further insult, what I at first thought was a piece of paper inside the polywrap turned out to be a MagCloud overprint on the back page - that covered the final panel - pimping their own damn company!

*Bad language follows: this is fucked up. I expect that sort of thing on the web but not from HP of all people. Consider yourselves blacklisted forever. Your MagCloud can kiss my ass. Your printers, scanners and whatever other paraphernalia you've got going on in the world won't be coming within 10 feet of my house. Did you ever really come out of that shed you were so proud of starting your business in?

I've since taken down the widget that pointed to my page there. I think it probably best if I close my account as well - I'm thankful that nobody bought a copy of it from them. They can fuck with their own brand all they like but I've been fighting too long and too hard to let a spinoff group of California Cocksuckers ruin my shit as well.

Here endeth the Sermon. Fuckers.

Cross? You betcha.